Paul Chaffey: 5 laws for social media
Paul Chaffey comments on Paul Gillin’s book “The New Influencers“. Shortly summed up these are the 5 laws:
1. Thou shalt link.
2. Thou shalt not diss.
3. Thou shalt be transparent.
4. Thou shalt comment.
5. Thou shalt not blather.
(Chaffey’s article is worth the read, but it’s in Norwegian)
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